How not to run an email competition

May 20, 2009 - Posted by Meryl Rosenberg- 1 Comment

Competitions are an awesome way to promote your brand, get people talking about your products or services and get them to do some marketing on your behalf. It’s viral marketing at its sweetest.
I got an email today with a 1Mb Word attachment advertising the sender’s product. The email instructions went as follows: “Send [...]



I don’t need a designer, I can do it myself

May 14, 2009 - Posted by Meryl Rosenberg- 3 Comments

I got a call from a friend the other day – she works for her mom occasionally, and her mom wanted her to redo the company business cards for their boss, but she didn’t have the right programs to do it in. Her mom wanted her to use Powerpoint, because why should she pay a [...]